
Digital Marketing &
Business Consulting
Empowered Customers & Reduced Incoming Customer Service Calls
Consulting Services
Work Performed
Customer Service Agent's time was overwhelmed with customer calls.
Consumer Behavior
Support Wait Times
Brand Standards
B Roll Video
Produced a Series of Eight Tutorial Videos
Spin Digital Consulting produced a series of eight tutorial videos. The videos included an animated intro/outro, website video screen captures, and b roll video footage. The tutorials were kept around three minutes each and featured a playful tone.
The tutorials went through a testing process that compared the number of customer service calls based on customers who viewed the tutorials instead of just seeing text instructions. Based on the testing, the tutorials were proven effective.
Customer Service Agent's time was overwhelmed with customer calls.
Consumer Behavior
Support Wait Times
Brand Standards
B Roll Video
Produced a Series of Eight Tutorial Videos
Spin Digital Consulting produced a series of eight tutorial videos. The videos included an animated intro/outro, website video screen captures, and b roll video footage. The tutorials were kept around three minutes each and featured a playful tone.
The tutorials went through a testing process that compared the number of customer service calls based on customers who viewed the tutorials instead of just seeing text instructions. Based on the testing, the tutorials were proven effective.